Shopping in Zug Where to shop in Zug

From high street brands to exclusive speciality boutiques, Swiss shopping has something for everyone. Shops are organised similarly throughout the country. You will generally find smaller specialty shops in the older parts of town with larger stores and shopping centres on the outskirts and in newer parts of the city. Most neighbourhoods have their own supermarket.

The best places to shop in Zug

Shops in Zug are located within easy distance of each other, mainly around the train station and in the old town. Two shopping centres are Metalli (DE) and Herti (DE). The old town is the place to look for small but interesting boutiques.

Out of town shopping is available at the nearby Zugerland in Steinhausen and the Adidas Outlet (DE) near Cham. In Cham you will also find Golfers Paradise (DE/FR) for golf equipment and clothing and Stöckli Ski (DE) for anything to do with outdoor sports including bikes, ebikes, skis and clothing.

Discover new places to shop in Zug in the Hello Switzerland Directory or with the Around Me feature on the Hello Switzerland App!

Those looking for more retail choice can also head to Zurich, only a short train ride away. For Zurich retails suggestions read the article Shopping in Zurich.

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Shopping for essentials 

Manor (DE/FE/IT) is the main department store in Zug. You will also find many of the usual high street stores in the city. There is also a new Coop City (DE/FR/IT). The main supermarkets are Coop and Migros. Deindeal (DE/FR) is a Swiss group buying site that also offers local bargains.

Markets in Zug

A fresh produce market can be found every Saturday morning at Landsgemeindeplatz (DE).

Shop opening hours in Zug

Shops in Zug are generally open Monday to Saturday from 09.00 - 18.30 and are open later on Thursdays. As in the rest of Switzerland, shops are closed on Sundays, except at the main train station. Shops in the suburbs may close for lunch from 12.00–13.30.

Online Shopping

For flexible hours and to avoid crowds, try shopping online for groceries at LeShop or Coop@Home. Zalando (DE/FR), Laredoute (DE/FR) and Koala are a few good options for clothes and shoes. For gift ideas, try visiting Geschenk Idee (DE) and sort through their wide collection based on the person you are shopping for.

Useful information on shopping in Switzerland

  • Most shops are closed on Sundays in Switzerland. The only shops open on a Sunday are at train stations, airports, and at petrol stations in and around urban areas.
  • In most occasions, grocery carry bags must be purchased at the store or brought from home.
  • Customers pack their own bags at the grocery store.
  • Shopping trolleys require a CHF 1-2 coin deposit.
  • Fruit and vegetables are available pre-packaged and priced or loose to be weighed. For non-priced items, place them on the scale, enter the item's corresponding code and print the price tag
  • Sales are held twice annually in January and July.
  • Many shops offer loyalty programmes and regular discounts. For tips on living cost effectively in Zug, read the article Discounts and saving money in Zug.


Photo: Tourismus

Author: Nicola Nussbaum

Nicola is a relocation consultant with Packimpex, working in the Zug and Lucerne area. Nicola is British and worked for a UK bank in London. She moved to Switzerland in 1989, initially to work for several months and is still here! Nicola raised her two boys bilingually and they attended both Swiss public and international private schools during their education.

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