The way kids save today With Digipigi, the digital money box

Adults know how to navigate the complex world of money – but how do children learn these skills? Viva Kids, the new banking package from Credit Suisse for children up to the age of 12, supports parents in this educational challenge.

The responsible handling of money should be taught to the youngest of us. But that's not exactly easy.

First of all, children have to get a sense of what material values are in the first place.

Add impatience to that: saving and waiting to fulfill your wishes is just not a childhood strength.

For this reason, Credit Suisse is getting involved in this field with an innovative solution that helps parents with their children's financial education.

The Viva Kids banking package contains a private and a savings account, in addition to a digital money box called "Digipigi" and two apps – one for the child and one for parents.

Setting Up and Achieving Saving Goals

Digipigi and the related apps support children and parents from the first pocket money to fulfilling their individual saving goals. The desired item is entered in the app with a photo and the price; every centime paid in brings little savers closer to their wish.

Digipigi rewards all deposits with a happy face on its display. This incentive makes the savings account grow and helps develop an awareness of how much money is already available.

With the Parents app, parents always keep their child's transactions under control. This is also important because children – like grown-ups – can pay with a Debit Mastercard, if their parents allow it. Of course, a low limit applies, so that children can gradually get used to this new freedom.


Swiss Banking excellence at your fingertips

Apply through Hello Switzerland and receive the Bonviva Silver Package for free for two years, worth CHF 360.



Legal Notice: The information provided in this publication is only intended for distribution and use by persons who are residents of Switzerland. In particular, it is not directed at, or intended for distribution to or use by or for the offer or solicitation of any products or services directed to, any person or entity who is a citizen or resident of or located in any jurisdiction where such distribution, publication, availability, use, offer or solicitation would be contrary to applicable law or regulation or which would subject Credit Suisse to any registration or licensing requirement within such jurisdiction Credit Suisse will not treat readers of this publication as its clients by virtue of them accessing it. Readers of this publication should seek the advice of their independent financial advisor prior to taking any investment decision on the basis of any information contained herein and no information herein constitutes general or specific investment, legal, tax or accounting advice of any kind, it is solely for marketing purposes. Copyright © 2017 Credit Suisse Group AG and/or its affiliates. All rights reserved.

Author: Credit Suisse

As one of the world's leading banks, Credit Suisse is committed to delivering its financial experience and expertise to corporate, institutional and government clients in Switzerland.

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